Ellis Wood

Ellis Wood

Growth Advisor to Founder-Led

About

Do you feel like you're "doing marketing" and not growing? Meaning, you're spending time, energy, and money on marketing but never seem to get what you really want... growth. You've tried agencies. You've hired marketing managers. You redesigned your website. You bought fancy tools like HubSpot and ScoreApp hoping it would lead to growth... and none of it has really worked.

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Tastemaker
Tastemaker
Gone streaking
Gone streaking

Forums

Would you let an AI agent edit your company's knowledge base?

AI agents are getting pretty good at finding information, summarizing documents, and answering questions. But what about letting them change the information itself?

Imagine an AI agent finds outdated onboarding instructions in your company's wiki. Should it be allowed to fix them immediately? Suggest an edit for someone to review? Or simply flag the problem and leave everything to a human?

We've been thinking about this while developing the XWiki MCP Server.

Our approach is to respect existing user permissions and keep write operations disabled by default. Administrators can enable them when needed.

The one landing page section people mention when they sign up: “see it before it ships”

We launch a feature here on Thursday, and the landing page section for it is the one new users keep bringing up on calls and in replies, more than the hero, more than pricing.

It is a simple block. One sentence: see the change before it ships. One picture of a working copy of your site with the change on it, and two buttons: approve, or send it back.

I think it works because it answers the question people actually have about any tool that writes code for them: what if it gets it wrong? The answer is not trust us , it is look at it first . The other sections explain what it does. This one removes the fear.

Curious what the equivalent section is on your landing page: the one that answers the fear rather than describing the feature. And for those who have run the test, did it convert better than the feature description?

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1mo ago

How do you know when a marketing channel is no longer worth the effort?

Sometimes a channel brings steady traffic but very few people actually become customers. It s tempting to keep going because the numbers still look good especially when you ve already spent months working on it. I think the hard part is knowing whether to give it more time or move that effort somewhere else. What do you usually look at before deciding to stop investing in a channel?

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