



Has marketing become too fast, too automated... and too forgettable?
You write a post. AI optimizes the headline. A/B test decides the layout. Analytics picks the winner. SEO tools rewrite your words. All of it works. But suddenly, everything sounds the same. We move fast. We automate. We “optimize.” But are we actually connecting? I’m not anti-AI or anti-automation. I use both every day. But lately, I’ve been wondering: Are we testing so hard that we’re...

What’s one tool everyone swears by — but you still secretly don’t get?
No shame. We’ve all nodded along while someone drops tool names like gospel. But deep down, you’re thinking: “I’ve opened it 5 times. Still don’t know what I’m looking at.” Could be: That SEO tool everyone says is a ‘must’ A dashboard you pretend to check Some analytics report that gives you anxiety Or a “productivity” app that drains your will to live Let’s normalise saying: “Yeah, I don’t get...
You only get 1 hour a day to build. What do you let go of — and what do you fight to keep?
Let’s play this out. You’re not full-time. You’re not VC-backed. Life’s already happening. And your calendar hands you exactly 60 minutes a day to build something meaningful. So now what? No time for endless roadmap debates No energy for shiny launches No space for “maybe someday” features What do you drop first? What do you defend with everything you’ve got? For me, this question hit harder...



