Anas Alshanti

How to Validate Demand, Pre-Sell Before Production, and Fund Inventory Through Pre-Orders By Anas Alshanti INTRODUCTION You don’t need investors, warehouses, or luck — you need proof. Every great product launch starts with one thing: validation. Too many creators build before they test, produce before they sell, and guess before they know. This playbook is your roadmap to launch smarter — to...

If you’ve ever tried to launch a new product, you know how scary it feels — spending money on samples, production, and marketing without knowing if anyone will actually buy. ​ That’s the beauty of crowdfunding. It’s not just about raising money — it’s about testing demand before taking the leap. You get to see who’s truly interested, get paid upfront, and build a loyal audience around your...

There's a moment every entrepreneur faces: you have an idea, you're excited, and you're ready to invest everything into making it real. But here's the uncomfortable truth most of us learn the hard way: excitement doesn't equal demand. The Old Way Is Broken For decades, the playbook was simple: build it, launch it, and hope they come. Invest in prototypes, lock up capital in inventory, spend...

Hey everyone, I’ve been thinking a lot lately about how e-commerce has evolved, and honestly, how much it hasn’t. Over the past 10 years, dropshipping has exploded. Thousands of people have built Shopify stores, sourcing products from platforms like Alibaba, Aliexpress, DSers, and so on. The model looked simple — find a trending product, run some ads, and start making money. But let’s be real:...

Launching a crowdfunding campaign is exciting—but let’s be honest, it can also feel overwhelming, especially if it’s your first time. There’s a lot to prepare: setting goals, creating hype, and making sure people are ready to back your product the moment you launch. That’s why the pre-launch phase is so important. It’s your chance to validate demand, build an audience, and generate excitement...

A New Era for E-Commerce Crowdfunding The way people shop and launch products is changing. Traditional crowdfunding platforms helped creators raise money, but they often separated the campaign from the actual store. Fundlify brings these worlds together. Built for Shopify, it merges crowdfunding’s excitement with the practicality of online commerce—making it easier for merchants to test demand,...