Calculate your true Customer Acquisition Cost (CAC) and ROI instantly with our free, AI-powered blended channel calculator. No logins. No spreadsheet wrangling. Just clean visibility, global benchmarks, and fast, actionable insights. Built by flyweel.co
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Maker
📌
👋 I’m Reuben—co-founder at Flyweel.
Before this, I built a lead gen brand that scaled to $7M ARR and ran $40M+ in paid media across channels. Along the way, I launched performance-led businesses like Golf Journeys and lived deep in the weeds of growth and marketing finance.
I've sat in the middle of messy pipelines, big budgets, and even bigger questions from finance. CAC was always the number we needed most—but could rarely get clean.
That’s the pain behind this launch.
🧮 The CACulator
A free tool to instantly calculate and benchmark your Customer Acquisition Cost (CAC).
Built for growth teams, founders, and marketers who need a sharp answer—not a spreadsheet spiral.
– Choose your market (B2B/B2C), industry, and currency
– Plug in spend, leads, customers
– Get your CAC + a global benchmark
– Receive a short AI summary and three tailored, no-fluff recs
No login. No setup. Just fast signal.
If you’ve ever guessed whether your CAC is “good enough”—this gives you the answer.
We built this as a small, focused tool—but it’s just the first step.
The full Flyweel platform is coming soon: a financial OS for paid growth that finally connects marketing spend to revenue. Think cleaner reconciliation, clearer insights, and no more duct tape between your ad accounts and finance stack.
But that’s for later, you're welcome to join the waitlist for early access at https://flyweel.co
For now—curious what you think of the CACulator. Would love your feedback.
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Maker
@flyweel_turner it's not often that you get free access to something that can help you earn more.
The connection from this free tool to a full financial OS for paid growth sounds like a natural progression. Excited to see how it develops! @flyweel_turner
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Maker
@rachitmagon Thanks Rachit we're excited for our MVP launch soon! We want to keep providing value to paid advertising as an ecosystem where we can.
👋 Hey Product Hunt! Matteo here, the other, co-founder at Flyweel.
We built the CACulator because honestly, even at $2M/month in ad spend, most teams couldn’t give a clean answer on what their CAC actually was. Too many tabs, too much noise, and no quick way to benchmark or course-correct.
But this is just a small slice of what we’re building.
💡 Our main product, Flyweel, is a new kind of operating system for paid growth: connecting media, CRM, revenue, and finance data so teams can finally stop duct-taping dashboards and start making decisions.
We’re gearing up for launch soon. In the meantime, we’d love your feedback on the CACulator—what worked, what didn’t, and what would make it even better.
Thanks for checking us out 🙏
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Maker
@mlc16 That's my CTO! Few can put up with my neuroticism lol
We can't wait to reveal the full product to y'all. $40m in ad spend, pulling my hair out and all the special sauce put in to one connected product.
@flyweel_turner it's not often that you get free access to something that can help you earn more.
And my favourite thing about it is the name lol
@mlc16 A pun that makes cents.
Smoopit
The connection from this free tool to a full financial OS for paid growth sounds like a natural progression. Excited to see how it develops! @flyweel_turner
@rachitmagon Thanks Rachit we're excited for our MVP launch soon! We want to keep providing value to paid advertising as an ecosystem where we can.
Stay tuned 😎
Smoopit
@flyweel_turner Looking forward to seeing what you build.
@rachitmagon 🙏
👋 Hey Product Hunt! Matteo here, the other, co-founder at Flyweel.
We built the CACulator because honestly, even at $2M/month in ad spend, most teams couldn’t give a clean answer on what their CAC actually was. Too many tabs, too much noise, and no quick way to benchmark or course-correct.
But this is just a small slice of what we’re building.
💡 Our main product, Flyweel, is a new kind of operating system for paid growth: connecting media, CRM, revenue, and finance data so teams can finally stop duct-taping dashboards and start making decisions.
We’re gearing up for launch soon. In the meantime, we’d love your feedback on the CACulator—what worked, what didn’t, and what would make it even better.
Thanks for checking us out 🙏
@mlc16 That's my CTO! Few can put up with my neuroticism lol
We can't wait to reveal the full product to y'all. $40m in ad spend, pulling my hair out and all the special sauce put in to one connected product.
Congrats on the launch, Reuben and team!
@slavisa_dujkovic Thanks mate 🙏
Inputs feel light, logic holds tight 📉🧠 Smart calc with clean framing