Put in your niche and subscriber count. SponsorPriceIQ returns a defensible per-send rate anchored on real opens, the CPM for your space, and the CPA equivalent so a "performance" deal can't quietly underpay you. Paste a sponsor's offer to see its real effective CPM instantly. Free to get your number. Upgrade to the £19 Kit for a branded media-kit PDF, tiered packages, and a ready-to-send counter-offer.
Hey hunters 👋
I kept watching newsletter and podcast creators (5k to 200k, running their own brand deals with no agent) stare at a sponsor's offer with no idea whether it was any good. Everyone says know your worth. Nobody hands you the actual number for your niche, or the words to push back.
SponsorPriceIQ does both. Two inputs, and you get a defensible rate built on your real opens, the per-signup equivalent so you can't get lowballed on a CPA deal, and a counter-offer you can send. The bit I'm most proud of is the £19 Kit. It turns that into a branded media-kit PDF and tiered packages a sponsor can actually buy from.
The calculator is free, no login. What I'd really like to know is whether the niche CPM bands feel right for your space. If they're off, tell me where. And what would make this a no-brainer for you?
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