I’m the maker of RightName.ai, a brand evaluation engine that thinks like a senior brand/IP strategist instead of a random name generator. Over the last few years building and scaling brands, I kept seeing founders fall into the same traps: Picking names that sound great but die at the trademark office Realizing too late that a bigger player already owns the name Wasting weeks on “vibe” debates instead of structured brand decisions So RightName.ai does three things in one shot: Serious conflict checks – famous mark checks, phonetic clashes, active businesses, and category overlap (not just “is the .com taken?”). Strategic brand lens – distinctiveness, premiumisation potential, scalability across products and countries, and how the name will actually sit in your category. Actionable report, not just a score – clear GO / CONDITIONAL GO / NO‑GO, plus roadmap: what to file, where to file, expected costs, and when you should talk to a lawyer. Who this is for: Founders shortlisting 3–5 names and wanting a serious second brain Agencies and studios doing naming for clients Incubators/accelerators screening dozens of startup names at once If you decide to try it today: I’d love your honest feedback on the depth vs speed of the report Tell me: what else would you want to see before you feel confident to file a trademark? Thanks a lot for checking us out and for any questions, critiques, or ideas you share in the comments – will be here all day replying.

RIGHTNAME

Serious brand checks before you fall in love with a name.

Serious brand checks before you fall in love with a name.