Proposition

Customers don't care about 7 out of 10 new products introduced in the market. Which means your next product has more chances of failure than success. It doesn't have to be this way, does it? What if you could finally create an offer that your audience can’t resist, that sells itself and (finally) allows you to hit your revenue goals with ease? It really is possible — with a framework called the Value Proposition Design Canvas. Proposition is based on this amazing framework. It is the most effective way to identify your audience’s most powerful needs, and match them precisely to the products and services that you offer. Oh, and it's 100% free for marketers—forever. No signup required. Hope this helps. P.S. Ask me anything, or share your feedback 😊