Potion lets you create modern email templates without battling archaic drag-and-drop editors. Modelled after the intuitive UX of Notion, and the extensibility of Figma with AI-powered autocompletion ✨
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Promoted
This DEFINITELY has a Notion feel to it! I work with email a LOT, and totally agree it can be a massive pain to build what you want. Really cool idea here. How have you taken deliverability into account? This type of email can often be a bear to deliver.
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Maker
@trent_kennelly thanks for the thoughtful comment. Re: deliverability, even though Potion doesn't send emails atm, we internally ran some tests using Postmark (for sending emails) and haven't had problems. Is there a standout reason you think these kinds of emails are harder to deliver? Happy to research further.
🙌 Finally -- I love the "examples" to help you get started. This is a total game-changer, much better than the WYSIWYG editors. Good luck with the launch!
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Maker
Thanks! @henryngo I've had my share of frustrations with the classic WYSIWYG editors :)
I like the fact that you added templates there. Love notion so have to try this out. Why the P?:p
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Maker
@manouk_dr thanks! Give it a try and curious to hear your thoughts!
re: P, in all honesty, it simply seemed like an interesting marketing experiment. Particularly cos there’s also https://promhub.xyz (a writing app with prompts)
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This is awesome
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Being used to Notion, I find this very incredible and amazing!
Well done @ohansemmanuel
Congrats on the launch, looks nice! Can I export to MJML as well?
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Maker
@samuel_sonning good question! Right now it exports to HTML, and I have plans to add a React-email export shortly. I could look into MJML as well. Is this so you can edit the code afterwards? e.g., save the template and integrate it into some development workflow?
@ohansemmanuel Hey, it's so that I can import it into Loops.so which I use for e-mail campaigns and transactional e-mails
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Maker
@samuel_sonning I see! I'm not certain it's possible to go from HTML to MJML, but let me take a look and see if it's possible to do this internally much before the eventual render to HTML. I'll have to get back to you later, as I sadly don't have an answer on the technical feasibility ATM. Apologies!
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📌
👋🏽 Hi, Product hunters,
This is my first launch here! I made this new thing called Potion. Here's the problem I had, and why I built this:
🥺 The Problem:
I keep an email list of over 20k subscribers I've grown over the past decade as an author and blogger. Email templates are hard, and I know this first-hand from trying many other options. I never seemed to find a tool I loved. Most platforms I tried had outdated UX, and the decent options were too opinionated or bundled in other expensive software (aka needles monthly subscriptions)
What if I could build a solution I loved: with great UX, no monthly subscriptions (at least to start creating templates), exports to HTML, and includes practical email samples from known brands?
✨ The Solution:
Being a Notion fan, I created Potion for a modern template authoring experience that's free to use.
I bounced the idea off my younger brother and started a journey of building and iterating for two months. The result is what I'm sharing with you today.
✨ What next?
My plans for the future include creating an even more impressive number of ready-to-use templates from real-world brands you know and love.
Ultimately, my goal is to make it possible to create 99% of emails with Potion — without the need to write a line of code.
Give Potion a try, and let me know what you think.
Cheers!
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