Parma is a digital notebook to track your business relationships. - Establish trust by remembering small details. - Keep the promises you give to people. - Grow by strengthening business relationships.
Hey hunters! I’m Mark, the co-founder of Parma, a digital notebook to track your customer and business relationships.
A lot has changed in the world in last years and daily launches on Product Hunt are great proof of that.
**But what didn't change for years? think about it…**
The world is still built on top of human relationships. Relationships are the invisible force that shapes our lives and influences everything around us including personal well-being, business success and international cooperation.
****Old-school CRMs suck at building and maintaining relationships.****
You would think that CRM, which is short for customer relationship management would be the best tool to help with maintaining relationships. But old-school CRMs evolved into complex platforms for sales departments to help them convert leads, close deals, and calculate commissions. Sales-focused CRMs encourage a "sell and forget" culture and are unsuitable for empowering lasting business relationships.
**With Parma we want to build a new type of product that solves an ages old problem.**
**We are building Parma with a different set of assumptions:**
- It should be about relationships, not sales pipelines. Focus and priority are on the relationship between people.
- Relationships don't happen when you sit behind the computer. The mobile experience is more important than the desktop.
- It is NOT for the sales department. Other roles hold important relationships in the business and will also be using the tool.
- It should not require an army of consultants to get started.
Parma is our take on relationship-centric product. We intend to rethink the relationship management concept and build it from the ground up by putting relationships at the center.
Great product, great mission! I usually don’t recognize, but most important business relations can only be build slow and steady, and usually there is no time to focus on them - Parma sounds as something important to have in my pocket.
It is easy to neglect the importance of managing professional relationships. @mark_kofman and the team are building a product that should help do this efficiently without any distractions of a complex product. Parma has an opportunity to make a difference in how you manage your network!
I really like the spin you put on the CRM, it reminds me a bit of Clay. I think personal CRM or solopreneur-focused CRM is a great space to change the typical database UI/UX paradigm.
@caz_vlad thanks, Vlad!
And congrats on great launch today!
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Congratulations on this launch! Parma is a true game-changer in the world of relationship management! The emphasis on a mobile-centric experience aligns perfectly with the reality that connections happen on the go. Good luck!
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