Built by a marketer, for other small-team marketers or founders looking to grow their brand online FAST - with the help of your biggest supporters. A social advocacy that the advocates will actually enjoy.
Does your brand or product have big nuts*?
*Nuts may include: advisors, fans, supporters, advocates, employees and more...
I built this tool to supercharge the marketing efforts at my last startup.
It's designed to help you show up more organically in conversations on social media.
1. You spot a conversation your brand should be mentioned in.
2. You send a request (in one click) to your biggest fans.
3. They comment on that conversation with authentic, real comments that tee up your brand.
4. You can show up (not awkwardly, phew!) and be a part of the social conversations that will drive product adoption.
Now, the people who "want to help" your brand can finally help. Nut Tree makes it easy and even fun for them to take part - in only a few minutes / week.
It's silly cheap, and you can even get a free month with code LIFTOFF.
We're not marketing it broadly, so be one of the first to use it and see just how much impact your supporters can have when you give them a way to help!
Questions? Email me directly at melissa@nuttr.ee
@ena_gluhakovic Well, that's part of true social presence... you can't control what people say and, frankly, I don't think you *should*. But... here's what I would suggest:
1) Invite people you know are already supporters of what you're building. Your invited members should be advocates, fans, supporters that you trust. Beyond that - their words are their own!
2) It's easy to make a little nudge in the request to suggest what they might say: e.g. "Mention on this thread how you have used Product X to increase your sales!"
3) Use the dashboard to see who is helping the most... and touch base with them to THANK them. (#swag?!)
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@melissa_moody Nut Tree sounds like an innovative way to leverage social advocacy! Can you share any success stories from early users?
@lightfield
Supporters simply install a chrome extension. That's it.
If we can get enough traction/demand on web... we'll build into mobile. But we're just a bootstrapped startup and (since we've done this before), we won't fall into the trap of overbuilding too early. #iykyk
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this app is made for small teams looking to turbocharge their online brand growth. It's like having your own team of dedicated supporters cheering you on every step of the way. great job!
@guillermo_bascunana
The only people who need the extension are the members you invite to support... it allows them to get requests from you and take action easily.
Hey Melissa, I'm intrigued by the concept of Nut Tree. It sounds like a clever way to leverage organic support. I'm curious, how does the platform ensure the comments from supporters remain authentic and not too promotional? Looking forward to seeing this in action!
@alex_dulub
Great question - and love how you're thinking about it!
In short:
1) You can nudge them to reply as you see fit... e.g. "Mention how you've used this product to help your own business."
2) You invite people who are supporters, advocates of the brand... not just anyone can join. Plus, there is no financial incentive built into the product, so it's not just people piling on to get $ or for some reason - but rather it's about people who love your brand and want to help you grow.
3) You can incentivize the members who are leaving great comments... as an Admin, it's easy to see what people commented on and the impact it drove for the brand. So if someone's getting too promotional (we don't want to get weird, right?) then you can reach out and let them know - or even remove them from the Tree if needed.
This is a very creative idea! I can definitely see how you can link it to LinkedIn to help with growing brands. I was wondering if you guys do other socials as well, like Instagram, X, etc. Congrats on the launch!
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