Minimums

Most interesting possessions of the most interesting people

2 followers

Most interesting possessions of the most interesting people

2 followers

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Peel

Maker

Minimums is our new publication about the most interesting possessions of the world’s most interesting people. Posts feature a tastemaker or someone at the top of their industry, their most interesting possessions, and the stories behind each of those items. Every feature is shot inside their home or office. We have more great people / features on the way. Let us know what you think, and if there's anyone you'd like to see us profile next. Happy to answer questions as well. Also, we have a full blog post that goes into detail about the costs to produce Minimums. Check that out here: How We Created A New Media Publication for $3,743 http://needwant.com/p/created-ne...

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11yr ago

Boom video

@marshal Love the diversity and quality of products you guys put out at Need/Want! What were some of the most interesting possessions you came across while interviewing folks for Minimums?

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11yr ago

Peel

Maker

@robjama the standouts for me have been the ones with the best stories! Story is everything.

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11yr ago

Product Hunt

@marshal @jon @digit - you guys always surprise me with the diversity and execution of products you build, from Emoji Masks to the Peel iPhone case (which I use and love). How do you choose who to feature and if you could choose 3 people to participate, who would they be?

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11yr ago

Peel

Maker

@rrhoover Thanks Ryan! So far we’ve just been calling in favors with friends and people in our network. In the future we want to feature anyone with an interesting story. My top 3 people would be: @elonmusk: Who wouldn’t want to see what cool stuff he owns? @tferriss: We’re big fans of Tim and I think he’d have a lot of interesting stuff. @rrhoover: Can we? Pretty please???? 💁🏼

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11yr ago

Nervous System Quotient (NSQ)

Hey @marshal – congrats, minimums looks gorgeous! (first impression is that it's like a beautiful lovechild of quarterly.co + TGD) I'm curious to hear both where the inspiration came from and if you would be willing to elaborate a little on the business model behind it (I'm assuming a combination of affiliate links, sponsored posts and selling your own products?) Finally would love to hear about the features you guys have in the pipeline & my featured profile recommendation would be: Alastair Humphreys (Nat Geo Explorer and author of #microadventures)

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11yr ago

Peel

Maker

@jonnym1ller Hey Jonny, thanks for the kind words. My co-founder @jon has been pitching different content ideas ever we started Need/Want. This is finally the idea that stuck internally. We do a lot of transparent posts on needwant.com, but all of our content until now has been business focused. We wanted to do more content that would appeal to our target customer. As far as monetization, affiliate links should hopefully cover our costs for photographers. The only other thing on top of that is the one ad you see on the homepage (the gif) for one of our products (http://buypeel.com).

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11yr ago

Peel

Maker

@jonnym1ller Also, I love the recommendation. We'll look into that.

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11yr ago

Nervous System Quotient (NSQ)

@marshal happy to connect you guys if you want an intro (just DM me)

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11yr ago

Nervous System Quotient (NSQ)

@marshal it's a rad concept and feels like the story comes first. I'd imagine it won't be long before you have guys like @tferriss and @brettmckay sharing their essential/interesting possessions ;)

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11yr ago

Livestorm

I absolutely love this idea, and the aesthetics of the site as well. That's even if I had never head of any of the people you've featured so far, but I can see the list becoming increasingly interesting over time. The "Professional Wildman" had me :D I feel it's important to note that I'm not too big on buying/owning things. I like that it's not another site listing useless stuff to fill your home with.

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11yr ago

Trumpoji

@thibautdavoult the point of the product (to me) is to highlight the stories behind owning items, not just here's a cool expensive thing I bought

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11yr ago

Peel

Maker

@thibautdavoult Thank you!!!!! That means a lot.

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11yr ago

Livestorm

@kylewaring I would agree with you. But keep in mind there's a link to buy each product. So, the point of the product is to sell, and they're doing that through storytelling.

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11yr ago

Attentiv

Beautiful photography guys! Is there any sort of archiving in place for older posts or have you not crossed that bridge yet?

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11yr ago

Peel

Maker

@dnlrussell Thanks! Right now new posts will just get added to the top of the homepage but that wont work forever. We'll find a good way displaying old posts though. Nothing will ever be deleted.

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11yr ago

Attentiv

@jon @dnlrussell Good to know. Thanks!

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11yr ago

BotWatch

I like the storytelling aspect here. I also think the Amazon-affiliate model has worked well for @brainpicker and Canopy. My only suggestion to the founders: For the stories to truly inspire - show me also some of their possessions that mean something to them that are NOT for sale. Heirlooms, sacred objects, items of only intimate, sentimental value. Just seeing a list of items that are new and for sale is a bit less inspiring to me.

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11yr ago

Peel

Maker

@rstephens Hey completely agree. Some of the posts we have queued up next have more of this -- someone is doing their grandfather's watch that he got when he retired from his lifetime employer (not something that's buyable anymore), a passport, animals, classic guns, etc.

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11yr ago

I like the approach. The program is well-backed with fundamentals. I believe he feedback loop will lead to developing healthy habits. Are diets, exercises, etc. delivered online?

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11yr ago

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