Reviewers mostly praise Loops for being simple to set up, clean to use, and friendly to both developers and non-technical teams. Repeated strengths include a polished UI, smooth editing, solid docs, responsive support, reliable transactional email, and easy integrations or API use. Several users say it helps them move faster than more cumbersome tools. The main caveat is scope: some reviewers feel it covers the basics well but lacks a few core features, and a couple say it seems better suited to SaaS than broader or enterprise use cases.

+127

Summarized with AI

Pros

simplicity (30)

marketing email support (22)

user-friendly interface (22)

transactional email support (19)

automation features (14)

fast setup (13)

developer friendly (12)

clean UX (11)

responsive support (6)

integration with third-party services (5)

Cons

focus on SaaS companies (3)

Pros

Cons

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Reviews

All Reviews

Most Informative

used Loops to build ScoreMyDeck.Com

•3 reviews

Loops helps us manage the user emails and track user events incredibly easily. Hands down the best tool for both transactional and marketing email management.

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2 views2yr ago

used Loops to build Thyme & Tell

•1 review

Started using Loops with this project (thanks to our developer) and couldn't be more pleased. Straightforward engagement flow setup without a lot of frills.

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2 views2yr ago

used Loops to build Arcane

•7 reviews

Loops has helped us set up all our product / transactional emails - crucial for a new b2b SaaS platform.

What's great

transactional email support (19)marketing email support (22)

What needs improvement

focus on SaaS companies (3)

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5 views2yr ago

used Loops to build PopHop

•4 reviews

We use Loops for our onboarding and lifecycle emails. The UI is clean and the logic is simple. It actually made us enjoy writing emails.

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2 views10mo ago

•1 review

Finally, a reason to ditch MailChimp forever. Loops has been the dream of every SaaS marketer for years. Wish I could work there and help them bring down all the redundant email platforms that are only causing mental damage to people like me who just want to send great emails.

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4 views2yr ago

Campfire

•1 review

This is huge! Congrats @frantzlight @loops_adam and the rest of the team. I was an early Loops user and it was such an awesome tool to use. Really made a difference for us. Keep crushing it! Looking forward to more exciting news and updates 🤩

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1 view2yr ago

used Loops to build ContentRadar

•11 reviews

When a befriended tech founder from San Francisco told us about Loops.so we were eager to finally test a MODERN email software for our startup and it did not disappoint us at all! @frantzlight you and your team are totally killing it!

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1 view2yr ago

Lottielab (Magic Animator - now live)

•1 review

Congrats on the launch! I've loved using Loops over the past few months at Lottielab. The user experience, especially compared to other products, is so easy and seamless. Let's go ⚡️

What's great

user-friendly interface (22)

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2yr ago

used Loops to build Creatify 2.0

•10 reviews

Email marketing has never been this easy. With straightforward tracking, excellent customer service, and a user-friendly interface, what more could you ask for?