73% of influencer marketing campaigns fail. That means that around 7 out of every 10 influencer marketing managers can't show good results from the budget they've been trusted with. Well now, with InfluIQ.com, for a fraction of the price that's worth hiring an influencer, you can request and receive one or more verified reviews on influencers you are considering sponsoring. The reviews can be on past performance and anything related to professionalism and reliability of the influencer.
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Maker
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Have been running my own influencer marketing agency for 3.5 years now. Successfully, but always annoyed that so many influencers underperformed. And even though we've had great success with many influencers for our clients, most influencers would cost immensely, only to then not generate many times Even a single $. Our biggest horror story, being a $20,000 influencer, having generated ZERO sales....
And not being able to "predict" a performance is not anymore an excuse for us. We wanted to do right by our clients and start solving the underperformance and reliability issue in influencer marketing asap.
Have you also had any influencer marketing horror stories?