Turn your product idea into a complete UX research package in minutes personas, empathy maps, journeys, jobs-to-be-done, opportunities, feature priorities, user stories, and go-to-market recommendations.
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Hunter
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Hi Product Hunt!
I'm Azaz, a Product Designer who has spent years creating products and repeatedly found myself rebuilding the same research artifacts personas, journeys, JTBD, and feature ideas.
I built Folium AI to make that early discovery phase much faster. Instead of starting with a blank page, you can describe your product idea and generate structured UX research in minutes.
This is the first public version, and I'm looking for honest feedback. What would make Folium AI genuinely useful in your workflow? Your suggestions will directly shape the next version.
Thanks for checking it out!
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how well does it handle ideas in really niche spaces where there's barely any existing user data to pull from?
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Hunter
@uur29784567603 Great question! Folium AI is designed to generate informed research hypotheses rather than claim to know users in markets with little existing data. For niche products, it combines the product context, industry, and audience to infer likely user behaviors and pain points. I'm actively improving this so the outputs become more domain-specific over time. If you have a particular niche in mind, I'd be happy to test it and learn from the results.
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The empathy maps and JTBD breakdowns all sitting in one flow together is genuinely smart, so many tools force you to bolt on the qualitative stuff later. Love how it pulls the whole package together instead of giving you one half-baked artifact.
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Hunter
@melisgiderjguw Thank you so much, Melis! 😊 That was exactly the goal behind Folium AI. I wanted to bring personas, empathy maps, JTBD, and user journeys into one connected workflow instead of making teams jump between different tools. I'm really glad that came across. I'd love to hear if there's anything you'd like to see added in future versions!
Hi Product Hunt!
I'm Azaz, a Product Designer who has spent years creating products and repeatedly found myself rebuilding the same research artifacts personas, journeys, JTBD, and feature ideas.
I built Folium AI to make that early discovery phase much faster. Instead of starting with a blank page, you can describe your product idea and generate structured UX research in minutes.
This is the first public version, and I'm looking for honest feedback. What would make Folium AI genuinely useful in your workflow? Your suggestions will directly shape the next version.
Thanks for checking it out!
how well does it handle ideas in really niche spaces where there's barely any existing user data to pull from?
@uur29784567603 Great question! Folium AI is designed to generate informed research hypotheses rather than claim to know users in markets with little existing data. For niche products, it combines the product context, industry, and audience to infer likely user behaviors and pain points. I'm actively improving this so the outputs become more domain-specific over time. If you have a particular niche in mind, I'd be happy to test it and learn from the results.
The empathy maps and JTBD breakdowns all sitting in one flow together is genuinely smart, so many tools force you to bolt on the qualitative stuff later. Love how it pulls the whole package together instead of giving you one half-baked artifact.