Launched this week
Effects SDK helps developers add production-ready AI video and audio effects to web, desktop, and mobile apps. Add background blur, virtual backgrounds, smart framing, lighting correction, beautification, overlays, avatars, and real-time noise suppression — all running client-side, without sending video or audio to our servers.











The client-side processing is a huge win for privacy, and the smart framing worked surprisingly well in my quick test on a laptop.
running everything client-side without sacrificing that polish is impressive. the smart framing and lighting correction combo feels really thoughtfully tuned for video calls.
Really like that everything runs client side, keeping raw video and audio off your servers is a smart privacy first way to handle real time effects.
AI Webcam Effects for Video Meetings
@ilko_kacharov Thank you! For us, privacy is important. In business video conferences and corporate networks, it is a necessity, but even for casual usage, nobody wants to share their own video.
client-side execution is a really thoughtful move, especially for apps where users are already wary of where their camera feed ends up. love that privacy is baked into the architecture rather than bolted on after.
Running all of this client-side without sending anything to the server is genuinely impressive work, especially keeping latency low for real-time effects.
Macaly
client-side effects with no video leaving the device is the right call 👏 congrats on #1