EduSignal
K-12 District Intelligence for EdTech Sales Teams
2 followers
K-12 District Intelligence for EdTech Sales Teams
2 followers
Every day, EdTech sales reps waste hours researching school districts before prospect calls or visits, bouncing between NCES, state DOE websites, and district sites. Time better spent selling. EduSignal consolidates public K-12 data into instant, visual district profiles: enrollment trends, demographics, test scores, state performance grades, and more. Everything reps need to start compelling sales conversations, plus integrated AI to help them wcraft engaging sales strategies.
Hey Product Hunt!
I wanted to introduce EduSignal - the K-12 district intelligence platform built for EdTech sales teams.
As a former K-12 EdTech B2B marketing exec, I encountered this pain point time and again from the sales reps I worked with: there is a vast wealth of data available about US K-12 public schools and districts, but it's scattered, inconsistent, buried in seemingly randomly formatted PDFs, CSVs, and Excel files, and varies dramatically state-to-state, especially with the cuts to data collection at the Federal level.
The large EdTech's can afford research teams and deep CRM data enrichment, but the sales reps in the thousands of small and midmarket vendors are left scrambling and wasting valuable selling time.
So I set out to see if I could make their jobs a bit easier. EduSignal is a relatively simple early-funnel sales enablement tool to help those reps understand their prospects, nail their selling points, and win those first calls and site visits. Most other tools in this space focus on procurement signals (RFPs/RFIs, budget moves, etc.) and ignore the rest, so that's where EduSignal lives.
For instance: You're selling a math intervention tool for 6-8 grades? Wouldn't it be helpful to know (quickly, cheaply) which districts in your target state are significantly underperforming in middle school math against state standards?
That's the idea.
Would love any feedback! There's a "first month free" coupon code for our Starter subscription in this launch, if you're interested.