Launched this week

BrandType
Brand clarity, built together
1 follower
Brand clarity, built together
1 follower
BrandType is an AI-native Brand Foundation Engine that turns gut feeling into brand clarity. Define your brand identity, discover your brand archetype, calibrate your brand personality and generate a brand manifesto — without a brand consultant or agency. Free to start.


As a founder of an integrated health app some years ago I wanted to have more clarity on who we were as a brand, how we we wanted to be perceived and how we could translate that into a compelling and converting brand story. We had to involve a brand agency! This was a costly and time consuming exercise. Moving forward to early 2026, I have built BrandType to enable founding teams to create a solid and aligned brand foundation themselves, for a fraction of the cost traditional agencies are charging.