Blotout EdgeTag sends consented data to the Facebook Conversion API directly from your domain using CDN edge workers. It takes 2 mins to set up and can increase your leads by 30%. We're live on Cloudflare and coming to Fastly and Akamai in Q1 2022.
Hi Hunters 👋!
We’re really proud to be announcing Blotout EdgeTag.
I’m Blotout’s Principal Client Architect and the lead on EdgeTag, an app that lets you use the Facebook Conversion API without needing to write code. It increases your leads, never gets blocked, and only sends data that has consent.
Without EdgeTag, if you’re an advertiser and want to send data to Facebook to improve ad targeting, you have two choices: use a Facebook script or write code to use their Conversion API.
If you use their scripts, you risk getting blocked by ad blockers or accidentally sending data that isn’t consented.
But writing server-side code to use the Conversion API is expensive and more work than most advertisers can handle.
Our solution -- Blotout EdgeTag -- takes care of that for you by executing code in CDN edge workers that sends consented data to Facebook using the Conversion API.
This increases your leads, reduces your risk, reduce cost and is as easy as setting up an app.
You can read our announcement blog with more details as well https://blotout.io/blog/edgetag-...
We'd love to get your feedback and I'm happy to answer questions!
Nejc
Blotout EdgeTag