BacklinkSpy
Find and Extract Competitor Backlinks the Smart Way
3 followers
Find and Extract Competitor Backlinks the Smart Way
3 followers
It's your multi-industry SEO tool that auto-detects competitor niches and delivers 50+ relevant backlinks per industry with AI-powered outreach emails.
Looks cool....competitor backlinks are such a goldmine for biz dev. Curious from early feedback: do users immediately understand how this is different from Ahrefs / SEMrush or does it take a bit of explanation around the “competitor-first” workflow?
Asking because the value seems obvious once you see the output, but not necessarily at first glance.
@nishant_sharmaverick Great question Nishant, and honestly you nailed it, that was exactly the feedback I was getting early on.
The "competitor backlink analysis" part made people think "oh, another Ahrefs alternative." They'd land on the page, see backlink analysis, and mentally file it in that category before scrolling further. The real differentiator, AI writing the outreach emails, was buried below the fold. By the time they saw it, they'd already decided what the tool was.
So I just updated the homepage to make that clearer upfront:
- The subtitle now says: "discover their backlinks and get AI-written outreach emails ready to send"
- Added "and Cold Outreach" to the headline
- The free trial badge now says "3 Free Backlink Analyses with AI E-mail Outreach"
Basically moved the "aha moment" from scroll-required to instant.
The workflow itself clicks fast once people try it, paste URL, see backlinks, click "generate email," done. It's the explaining-before-trying part that needed work.
Appreciate the feedback, it's exactly what pushed me to fix the messaging.
@backlinkspy That’s a really clean fix. I agree moving the “aha” above the fold makes a big difference, especially when people already carry a mental model from tools like Ahrefs.
Also, I like how you described it as explaining-before-trying being the real bottleneck, not the workflow itself. Once people generate an email, the value is obvious.
Nice example of how small wording changes can change how a product is categorized in someone’s head.