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Merrill adds Zelle to wealth management app to let clients make paymentsMerrill Lynch is updating its mobile app with some modern features that are increasingly popular among consumers. Clients can now scan and send documents to their Merrill Lynch adviser using their smartphone camera, view activity in their Bank of America banking accounts, use new spending and budgeting tools, and make real-time money transfers using Zelle, a peer-to-peer payment service that is now integrated directly into Merrill's app.
Zelle Skyrocketing on Trajectory to Crush Venmo in War for P2P PaymentsWhile relatively late to the P2P payment application party, Zelle has shown some amazing growth after only a year in the marketplace. Using security as a main selling point compared to alternatives, the marketing and bank partnership strategy seems to be working.
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