Fomo

The online equivalent of a busy store.

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Discussion

most upvoted
Evan Kimbrell — Founder, Sprintkick
FOMO is such a no brainer. I first saw this on a Shopify store and even though I had no interest in the product being sold I remember getting itchy and thinking "wait, maybe I SHOULD buy this". Compared to static testimonials these slide ins are way more convincing. I'm already looking at getting this installed on my blog to show every time someone signs up for my Slack chat. Possibilities are endless
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Ryan Kulp — Startup growth guy
@evankimbrell thanks for the love evan!

and exactly-- stale testimonials are on their way out. rich, up-to-date, customer-centric media is on the way in.

syncing with slack chat signups would be a great use case. let me know if you need help implementing on your platform.
Ben Tossell — Community Lead, Product Hunt
What's the feedback been so far? I've no doubt that it would convert people but I can't help thinking that it would drive some people mad!
Capri Higgins — Co-Founder @anchorxyz
@bentossell the first time I saw something like this was on @themakeshake website. It definitely answered the question "would anyone use this" and it gave me that hint of anxiety that I was missing the train by not getting anything. As long as it's discrete and not too invasive, I thought it was done well.
Ben Tossell — Community Lead, Product Hunt
@caprihiggins @themakeshake yeh and thats why I can definitely see it will convert people.

But being in the startup game and previously in marketing... 'growth-hacking' techniques dont work on me... a pop up to get my email puts me off more than makes me want to use it.

I feel like this would do the same for me. Although that may well be the minority
Capri Higgins — Co-Founder @anchorxyz
@bentossell oh does FOMO pop ups ask for email? I never saw that on Make Shake. I will say that the more I am immersed, the more I see through the fishing nets but this world is definitely the minority. Most people (at least in my circles) have no concept of half the stuff on PH and would be impressed with the show.
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Ryan Kulp — Startup growth guy
@caprihiggins @bentossell we're proud that Make Shake was a Fomo customer!
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Ryan Kulp — Startup growth guy
@bentossell Thanks Ben, and agree. We value user experience far beyond "capturing more emails" and recently wrote about this here:

http://blog.usefomo.com/dont-fig...

Instead of asking for anything from* your users, Fomo lets you share information to* your users, and it's up to them if they want to consider it in their browsing behavior.

Visitors may also disable Fomo permanently on their browser, by simply clicking the 'x' button in the top right corner of most notifications.
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Ryan Kulp — Startup growth guy
@caprihiggins @bentossell Nope, no forced email collection. :)

We'll let the 'other guys' own that domain; we're focused on helping marketers add value to their users -- no strings attached.
Ben Tossell — Community Lead, Product Hunt
@ryanckulp @caprihiggins yeh I didnt mean this was email capture haha just an example of similar style that I notice that others may not.

Yeah this seems more like an on-site chrome notification. Which can drive great results!
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Justin Mares — Co-author, Traction Book
@bentossell We also allow users to disable notifications. Website owners can choose to allow their visitors to close out of notifications, in which case they'd be disabled for 30 days for that user by default.
Mayra Alejandra — Cofounder of @themakeshake
@caprihiggins @bentossell @ryanckulp I'm the cofounder of @themakeshake and FOMO is a great tool for the reasons already mentioned on this thread. We highly recommend it.
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