Data-Driven Sales

How the best SaaS companies use data to grow faster

Data-Driven Sales is a collaboration with ten of the best minds in SaaS sales.

See exactly how teams at Hubspot, App Annie, Segment, SalesLoft, SmartRecruiters, and DigitalOcean use data to grow revenue and optimize their sales machines.

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16 Reviews5.0/5
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We are so excited to launch Data-Driven Sales, a new book on how today’s B2B SaaS companies use data and technology to grow revenue. This book has been over a year in the making, and brings together experts from HubSpot, DigitalOcean, Google, etc, to offer a look into some of the highest growth sales teams in the world. A massive thanks to our authors Mark Roberge, David Skok, Taft Love, Don Otvos, Ed Fry, Neil Ryland, Michael Thomas, Ben Salzman, Kyle Williams, and Francis Brero. We couldn't have done it without you! Also, thanks to OpenView Venture Partners, Logikcull, MadKudu, Geckoboard, Dogpatch Advisors, Google, Kahuna, Segment, Peakon, Hull, DigitalOcean, Matrix Partners, HubSpot, SalesLoft, Yammer, App Annie, Datahug, and SmartRecruiters for partnering with us and sharing your incredible stories. Hope you enjoy!
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I obviously have a biased opinion since I was involved in this project, but holy s$%# there are some amazing insights in here. @mattsornson @maccaw and the rest of the Clearbit team are relentless about cutting fluff and getting straight to the meat of a story. It's a sales book written by engineers and writers sick of reading terrible sales blog posts that say the same crap. In this book there are tons of great examples of how to grow revenue, measure experiments, and follow best practices. There are benchmarks, example strategies, templates, etc. This is the book I wanted to read when I led sales development at Highfive and when I started SimpleData. Can't recommend reading this enough for sales leaders and entrepreneurs.
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A must read. Especially valuable for a new VP Sales at an early stage startup.

Pros:

Detailed, specific advice

Cons:

No women. The boys club lives on in sales.

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Instant download...printing within seconds of seeing that this had been released. Anyone with a SaaS business will probably need this...
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I'm a simple marketer – I see Clearbit, I press like.
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