Hey Product Hunt! Kevin from Strama here. 👋 Ever faced this sales dilemma? Personalize deeply and sacrifice scale. Or scale up and sacrifice quality. During my time at DocuSign, Salesforce, and Genesys, I always chose personalization. The results spoke for themselves - higher response rates and better conversations. But the cost? 30 minutes researching each prospect. For 100 prospects, that's 50+ hours just for research. Recently, I tried the automation route, inspired by sales influencers. I spent months building the "perfect" system: - Custom data enrichment flows - Pipeline automation - Multiple tools talking to each other I felt bulletproof. Until I accidentally sent hundreds of blank emails to carefully researched prospects. 😅 My co-founder said something that stuck with me: "Complex systems fail in complex ways." He was right. Sales teams shouldn't need engineering resources or complex workflows to send personalized outreach. That's why we're launching today. No more choosing between personalization and scale. No complex workflows to build. Just three steps: 1. Upload your contacts 2. Define your Target Persona 3. Let AI handle the research and writing 🎯 PERFECT FOR: - B2B sales teams drowning in manual research - Sales Teams who are tired of choosing between quality and scale - Teams who want personalization without the engineering overhead ✨ KEY FEATURES: - Instant prospect research - Automated personalized writing - No technical setup required We're excited to see how you use this and would love your feedback! What's your take: - Which side of this trade-off are you choosing today? - What's your biggest outbound challenge?

Strama

AI outbound/SDR that runs in your team's voice

AI outbound/SDR that runs in your team's voice