Launching today

MedullaAI
Branding that captures Attention!
3 followers
Branding that captures Attention!
3 followers
MedullaAI combines AI and cognitive science to help brands design marketing that truly captures human attention and stays in memory. We help brands and agencies understand why their marketing won’t perform, improve it, and ship a better version with scientific confidence.




Congrats on your launch! Building creative for a mobile app launch with zero budget for guesswork, and knowing where attention actually lands before we spend anything is huge. Does it work on mobile ad formats specifically, or is it mostly built around desktop/static creatives.
@aya_vlasoff
Thank you Aya!
Mobile format is fully in scope - Stories, Reels, the works.
Mobile actually changes the attention math a lot. On desktop you have a few seconds. On mobile you have one, maybe two, before the thumb moves. Our models are calibrated for that window specifically, so you're not getting desktop predictions dressed up for mobile.
For a zero-budget launch, running validation before spend makes a lot more sense than A/B testing after. If you want, share a format you're working with and I'll be happy to show you what the attention map looks like on something real.