Launching today

Frictionless — Shopify Checkout Analyzer

Launching today

Find why your Shopify customers don't buy — in 30 seconds

1 follower

Find why your Shopify customers don't buy — in 30 seconds

1 follower

Frictionless analyzes your Shopify store through a Behavioral Economics lens and identifies the top 3 psychological friction points preventing customers from buying. Based on Kahneman, Cialdini, and Baymard Institute. Enter your URL, get a PDF report in 30 seconds. Already analyzed Gymshark, SKIMS, ASOS, Nike — all had CRITICAL friction points. No setup, no account needed. €39 per report.

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Launch tags:SaaS•Artificial Intelligence•E-Commerce

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Framer — Launch websites with enterprise needs at startup speeds.

Launch websites with enterprise needs at startup speeds.

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Hey ProductHunt! 👋 I'm Enrico, a Behavioral Economics graduate who spent the last week building Frictionless. I analyzed 5 major brands and found the same psychological friction patterns everywhere — even billion dollar brands lose customers to fixable problems. Would love your honest feedback and happy to run a free analysis for the first 5 people who comment!

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1d ago

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1d ago

What's the biggest reason your Shopify store isn't converting?

Hey everyone! I'm Enrico, the founder of Frictionless.

I built this tool after analyzing Gymshark, SKIMS, Kylie Cosmetics, ASOS, and Nike and finding the same psychological friction patterns in every store.

The most common culprits: unexpected shipping costs, missing trust signals, and forced account creation. All rooted in Behavioral Economics.

Curious what's been your biggest conversion killer? And have you found anything that actually moved the needle?

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