Formatter by Zapier - Transform numbers, dates, text and more within your zaps

In the past, I wondered why one would pay for Zapier whilst IFTTT is available for free. After all these new features added in the past few months, I started using Zapier and now I'm a big fan. With the last feature added you'll be able to your Zaps to convert and tweak your numbers, dates, text and more into the format you need. Few use-cases as described in their announcement: - Record PayPal Sales: When a new payment comes into PayPal, use Formatter to put the date in format you need then log the sale in a Google Sheets spreadsheet and send an SMS notification to your phone. - Publish Markdown from Evernote to WordPress: Whenever a new note is saved to an Evernote notebook, Zapier's Formatter will convert the Markdown text into HTML and create a new post in WordPress. Build a Workflow - Make Sure Tweets are 140 Characters Long: Whenever a new article is published to an RSS feed, use Formatter to shorten the title then Tweet the shortened title and a link to the article.