Who Sponsors Pods - See which brands sponsor which podcasts
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Who Sponsors Pods reads the public show notes of 8,367 podcasts and lists which brands sponsor which shows, with dates and promo codes where listed. Free to browse; full lists and CSV export are paid. Show notes only, so audio-only ads aren't captured.
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Hi PH 👋 I'm the maker. I built Who Sponsors Pods because finding sponsors as an indie podcaster usually means listening to competitors' ad breaks and taking notes.
What it does: it fetches the RSS feeds of 8,367 shows (found through Apple charts and Podcast Index), extracts sponsors from the show notes, cleans up brand names (redirects, vanity URLs, affiliate links), and publishes a page per sponsor and per category.
Last 90 days:
• 1,340 of 8,141 active shows listed at least one sponsor
• 1,659 distinct sponsors; 273 appeared on 5+ shows
• Most common (shows from the same network counted once): Quince (135 shows), Factor Meals (85), Shopify (76)
Honest limits: if an ad is only in the audio, or dynamically inserted, we don't see it, so counts are minimums.
Pricing: browsing is free; Indie $29/mo ($290/yr) unlocks every show per sponsor; Pro $79/mo adds CSV export and alerts. Free sample: the top 50 sponsors (last 90 days) emailed via https://whosponsorspods.com/?utm... (no show names).
I'd really value reports of wrong matches and requests for categories you'd like covered.