Sabriel AI - The WordPress AI that books, quotes and scores your leads

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Most WordPress chatbots answer questions and stop there. Sabriel AI closes deals: real appointments booked inside the chat, a branded PDF quote generated on the spot, and a hot-or-cold lead score with the reason why, plus a free website audit for agencies chasing new clients. Bring your own AI key, nothing routes through us. Free on WordPress.org, paid plans from $19/month.

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Hi Product Hunt, I run a small web agency, and for years I watched the same thing happen to my clients. They pay to bring visitors to a site, a chatbot answers with something vague, nothing gets booked, and the visitor leaves. The chatbot was never the problem. The problem was that it had no idea what they sold, what it cost, or when they were open, and no way to actually do anything. So I built the assistant I wanted. Sabriel AI knows your services and your price list, reads the pages of your site so it can answer from what is actually written there, and then does the part that matters: it checks your real opening hours and books the appointment itself, right there in the chat, no separate calendar for the visitor to fumble through. It composes a quote and hands it over as a PDF with your logo, your numbering, your VAT and your contract terms, and it scores every conversation hot, warm or cold with a written reason, so you never have to read a transcript again. There is a fair amount under the hood beyond that demo. It reads WooCommerce products properly, variants, stock and price, not just a name, so "do you have it in black, size M?" gets a real answer. It ships nine WordPress security protections you can switch on individually. It syncs qualified leads to Mailchimp with genuine double opt-in. And every quote and appointment confirmation is written in the customer's own language, the document itself, not just the chat bubble, so a German prospect gets a German PDF. None of that was the hard part, though. The hard part was making sure the model can never claim it booked or cancelled something it did not: every action has to carry a proof token before the assistant is allowed to say it happened. Two things I care about more than the feature list. First, you bring your own AI key (Gemini, OpenAI or Claude): you choose the model, you see the cost, and no conversation ever routes through a server of mine. The paid build talks to a licence server to check the licence is still valid, that is all it sends, and usage tracking is skipped by default. The free build on WordPress.org has no licence code in it at all. Conversations, appointments and quotes stay in your own WordPress database and export to Excel whenever you want, including after a licence expires. Second, for agencies there is a free website audit: it runs up to twenty-five checks on a prospect's site and returns a scored PDF that names the problems and, deliberately, never the fixes. The fixes are the conversation you were trying to start. There is a free version on WordPress.org that is a genuinely separate plugin, not a locked one, and it stays free forever: This is my first product. I would rather have your honest criticism than your upvote: tell me what is missing, what sounds like nonsense, and what you would price it at. I am here all day. For the Product Hunt community: 30% off any plan for the first 72 hours with code PHUNT30, lifetime licences included.