What’s the hardest part of selling in a new country?

Having lived in different countries and entered new markets as a seller, I’ve repeatedly faced language barriers, unfamiliar platforms, and the challenge of reaching local customers.

That experience led me to build Rsale.net, starting with Serbia. I’m exploring how multilingual listings, AI-assisted listing creation, business websites, and service bookings can make things easier for sellers.

The product is currently in testing, and I’d love to hear about your experience.

If you’ve sold products or offered services in a new country, what was the biggest obstacle? How did you deal with it?

Your answers will help me decide what to improve next.