What should an AEO tool actually do?

We have spent the last 13 years working in SEO, and as we started working on AEO, we noticed something interesting.

Almost every tool in this space is getting really good at showing you numbers.

1. Your AI visibility score.

2. Your share of voice.

3. How often you are mentioned.

4. How you compare to competitors.

But users do not really want numbers.

They want an outcome: to get their brand recommended by AI.

And getting there requires action.

1. What content should you create?

2. What pages should you improve?

3. Which gaps should you fix?

4. What mentions or citations are missing?

5. What should you do first?

That is the problem we are trying to solve with Prefer.

We believe AEO needs to move from measurement to execution.

Less dashboards. More action.

Curious to hear from founders, marketers and SEO folks: what would you want an AEO tool to actually do for you?