Hey PH! I'm Yuri, co-founder of Oriane.
I've been building and launching free tools for a month now. This tool #4 on my "10 weeks to build 10 free tools".
Tool #4 is to build accounts moodboard.
When you're vetting a creator or analyzing a brand, you need to quickly get a sense of the vibe and the stats of the given account.
But just looking at the follower count and the 3-4 latest videos on Instagram/Tiktok is not enough.
So you end up doing it manually. Scrolling 30 videos, screenshotting a few, trying to describe a "formula" that's really just a gut feeling.
We built a huge infrastructure that watches and listens to millions of videos across TikTok and Instagram so you don't have to.
This free (no signup) tool is a small slice of that, using our API.
Paste any Instagram or TikTok handle. Our AI watches the videos videos from the last 3 months and builds a moodboard: a visual collage sized by views, every opening hook transcribed in full, the actual hook pattern behind them, topic breakdown, performance over time, and which video lengths earn the most attention.
The gut feeling, turned into something you can turn into a pitch.
All free. No login. No sales call first.
I'd love your feedback: what's the account whose "vibe" you've never been able to put into words?
Following Yuri's comment, the hard part isn't building a Moodboard UI, it's the data underneath it. To generate this for any handle you paste, we're pulling every video from that account, processing each one across three layers (what's on screen, what's said out loud, what's in the caption), and fusing it all into structured records tied back to that single account. On demand, in seconds. That's the power of the Oriane API.
Most tools either rely on platform APIs that throttle you hard, or scrape one video at a time. We're running this across both Instagram and TikTok through the same pipeline, so any account's full footprint comes back instantly, no matter the platform.
Happy to answer technical questions for anyone building on top of it. Fire away 👇
The problem is simple. Everyone studies accounts by scrolling and guessing. You can see the numbers on a big post, but not why it worked. So the real playbook stays invisible.
So this tool does the teardown for you. Paste any Instagram or TikTok account. It watches the content, surfaces the top hooks and breakout posts, charts views by video length and cadence, and writes short strategy notes on what the account is doing. You can export the whole thing as PDF slides.
Free. No signup. Under a minute.
We ran it on @ hormozi to test it: 4.4M followers, 98 videos, 25.2M views, and it instantly showed the 60 to 90 second sweet spot and the hook style driving the breakouts.
The fun part for this community: the whole thing is a thin app on the Oriane API. Yuri built it in under a day with vibe coding. The API does the seeing and hearing inside videos, the app is just UI on top.
If you want to build your own tools on it, happy to get you access.
Would love your feedback on this tool, and tell us what other free products we should build in the next 6 weeks?
Replies
Oriane
Oriane
Hello there! Thibaut here, CTO of Oriane.
Following Yuri's comment, the hard part isn't building a Moodboard UI, it's the data underneath it. To generate this for any handle you paste, we're pulling every video from that account, processing each one across three layers (what's on screen, what's said out loud, what's in the caption), and fusing it all into structured records tied back to that single account. On demand, in seconds. That's the power of the Oriane API.
Most tools either rely on platform APIs that throttle you hard, or scrape one video at a time. We're running this across both Instagram and TikTok through the same pipeline, so any account's full footprint comes back instantly, no matter the platform.
Happy to answer technical questions for anyone building on top of it. Fire away 👇
Oriane
Julien here, cofounder of Oriane.
The problem is simple. Everyone studies accounts by scrolling and guessing. You can see the numbers on a big post, but not why it worked. So the real playbook stays invisible.
So this tool does the teardown for you. Paste any Instagram or TikTok account. It watches the content, surfaces the top hooks and breakout posts, charts views by video length and cadence, and writes short strategy notes on what the account is doing. You can export the whole thing as PDF slides.
Free. No signup. Under a minute.
We ran it on @ hormozi to test it: 4.4M followers, 98 videos, 25.2M views, and it instantly showed the 60 to 90 second sweet spot and the hook style driving the breakouts.
The fun part for this community: the whole thing is a thin app on the Oriane API.
Yuri built it in under a day with vibe coding. The API does the seeing and hearing inside videos, the app is just UI on top.
If you want to build your own tools on it, happy to get you access.
Would love your feedback on this tool, and tell us what other free products we should build in the next 6 weeks?