First learned about Hardbound thanks to @beccabigwords when she did her VR story. Absolutely love the app. Moved to my home page with my other readers (Flipboard, Longform, Pocket, New Stand, theSkimm).
Way to go, @nbashaw!
Congrats @nbashaw! Have been a big fan of this since the beta launched in January. The mission reminds me of this question posed by @benedictevans:
https://twitter.com/benedictevan...
"If you could port your product onto the desktop web, is it really native to mobile?"
It's going to be so interesting to watch truly mobile first storytelling and content creation evolve. For e.g YouTube is an incredibly successful mobile product. But it's not THE native mobile video product. Snapchat is. That's because it's built for mobile first creation and consumption (for e.g. mobile video editing, AR, tap-to-skip stories, portrait video, overlaying emoji's etc), in the process empowering 10-100 million more people than ever before to create daily video.
Likewise mobile websites and reading text on the web can be considered an incredibly successful mobile product, but Hardbound offers this more native experience with tap-to-progress, portrait optimized and awesome, visually compelling animations. Maybe best of all, these tools can enable the creation of new types of content verticals in the future, especially once they open up an editor.
Super excited to watch this grow.
Super pumped to see Hardbound in the app store, and look forward to more stories. These are like the best of those "How Stuff Works" books coming alive in my hand. I feel like I'm walking through the story vs. flipping a page, which is just a fundamentally new and awesome way to learn and experience content.
Congrats Nathan and Joe!
I love how this creates a new format of content consumption. Kinda like what Vox did for media, but this goes way further.
@nbashaw will the content also be available on web or in-app?
I wrote a story for Hardbound and, above all, found it to be an incredibly fun experience—it was kind of like a mix between writing a blog post and scripting a short film/documentary. There are definitely constraints, but the constraints are productive: they force you to be creative (and visual) in getting a point across.
I'm excited for the creators/writers/storytellers who are going to stretch the Hardbound format and have a lot of fun in the process. Kudos to @nbashaw and the team!!!
@bhayyar thanks so much, it was awesome working with you!!
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Congratulations, Nathan! I've been a fan of Hardbound since @nbashaw released the beta. I highly recommend this app, it's perfect when you're waiting for the train.
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