Why do users ask for features they end up never using?

by•

Our most requested feature from feedback forms took us three weeks to build and ship. We launched it with an announcement email and in app banner but less than 5% of active users have touched it since.

It was a good reminder that what users say they want in a survey often differs from what actually fits into their daily habits.

How do you validate feature requests before committing engineering time to build them?

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