Why building what customers ask for often ruins your product

There is a huge difference between a user explaining their pain point and a user telling you how to redesign your app.

We spent months chasing one-off requests from non-paying or low-tier users completely derailing our core vision and confusing our active user base.

Now we never build a solution until at least five separate clients report the exact same underlying friction point.

How does your team separate actionable feedback from isolated user noise?