Felt App
Handwritten cards for the modern world.
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The Mother-In-Law Card Collection, By Felt - Hilarious Mother-In-Law cards you can send from your iPhone

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Maker
We made the collection to celebrate the unique relationship with Mother-In-Laws. A special and sometimes awkward one. We hope you enjoy the cards. You can download Felt on your iPhone or iPad and actually send these in the mail. The real mail. itunes.apple.com/us/app/felt-handwritten-cards-photos/id921902664?mt=8 Some fun results from our campaign: We ran two ads for the I've Seen Your Son Naked card. One on facebook and one on Instagram. Both targeted at women 18 - 54. Instagram ad - over 19,000 likes - over 2,000 comments - cost per engagement $0.02 - Facebook - over 40,000 people clicked through to the site - we're attributing more than 500 app downloads - cost per click $0.04 and still falling. - CTR 10% on facebook The site we put up had over 3,000 shares:
Haha, what a great idea.
Maker
Glad you like it!
Make something for the Father-In-Law as well? Haha. :P
Maker
maybe for Father's Day (June 20th). We'll see what we have up our sleeve.
Perfect marketing. If you could make these for every relationship and every occasion, that'd be great.
Maker
We've been building product for three + years. And we're now finally able to start making cards we want to make. This is our first attempt at it so we're pumped you like em. Stay tuned for more.
Oh my 😳
Maker
indeed
This is right up my alley! Can't wait to shoot some over to my Mother in-law
Maker
hahaha. I sent my MIL the deal breaker one. Which was bold if I may say so myself.
Dude! These are great..
Maker
Stoked you like them! Hope you're well.
Nicely done…
Maker
Thanks Jim!