One of the reasons we built DaytaBrain was something I kept experiencing throughout my career in project management.

So much time goes into gathering updates, reviewing spreadsheets, tracking KPIs, preparing reports, and trying to understand whether projects and strategic initiatives are actually moving the business forward. Our research with 20 senior leaders across eight countries found that participants reported spending 20 60 hours per reporting cycle on manual monitoring and reporting activities.

But the bigger issue wasn't just the time. It was that organizations could still struggle to recognize when their initiatives were drifting away from their intended outcomes. I'd love to hear from project managers, Chiefs of Staff, operations leaders, and entrepreneurs: