Breathwrk - Learn and master breathwork with guided breathing exercises
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Breathwrk, now a part of Peloton, is #1 breathing app for Sleep, Stress, Focus, and Energy. Breathwrk is a simple yet powerful way to improve your mental and physical well-being in just seconds with neuroscience-based breathing exercises. Get a full sensory experience with customizable sounds, visuals, haptic vibrations, and breath coaches. Build your practice by setting reminders, tracking streaks, and following Breathwrk’s recommended protocols.
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Raycast
Popped open @Peloton today and got this promo:
So I was like... why haven't I heard of this before? Then decided to check Product Hunt, and whaddya know, @max_gomez launched @Breathwrk here six years ago!
Looks like Peloton paid $2.2M for the app, announcing the acquisition last fall. Appears to finally be rolling out.
Big fan of products that make a single boring-but-high-leverage habit effortless — breathwork sits in the same category as drinking enough water or eating consistently during deal sprints. The Peloton angle is interesting because it suggests a wellness stack play (movement → breath → nutrition) rather than another standalone app fighting for screen time. I worked on a similar problem on the food side with DishRoll, an AI weekly meal planner I built after years of skipping lunch during M&A closings. Curious whether you see Breathwrk eventually integrating with HealthKit / wearables passively (HRV, stress) to trigger sessions, rather than relying on the user remembering to open the app?
the peloton acquisition context is interesting because it suggests breathwork is finally being treated as a first-class recovery and performance tool rather than a wellness afterthought. box breathing and physiological sighs have solid research behind them but most people never build the habit because there's no obvious moment to start. the streak and reminder system is probably doing more work here than the exercises themselves.