Atajoy - The all-in-one social media automation platform.
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Turn your Instagram comments and DMs into automated sales funnels 24/7. Build smart conversational flows for Instagram, Facebook, and WhatsApp.
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Hello Product Hunt community! 👋
I’m Sina Sotoudeh, the CMO of Atajoy, and I am incredibly excited to share our official launch with you today! 🚀
💡 What inspired Atajoy?
As a shopbuilder company working closely with digital creators and marketing agencies, we watched the exact same tragedy unfold week after week: a reel or post would go viral, hundreds of highly interested people would comment asking for a link, and the team simply couldn't keep up. By the time a human manually replied hours later, the lead was completely cold.
When looking at the existing tools out there, we found three major flaws: they were heavily siloed (only handling one platform like Instagram), they were built so aggressively that they constantly put a client’s hard-earned account authority at risk of shadowbans, or they were overly complex, high-priced legacy platforms like ManyChat that are no longer financially viable or practical for independent creators and growing agencies.
We built Atajoy to solve this. We wanted a secure, unified, omnichannel engine that securely turns social engagement into a 24/7 automated conversion funnel.
⚙️ How our approach evolved
When we first started, Atajoy was a lean MVP focused on basic automated replies. But as we worked with our early users, our focus shifted drastically toward agency-grade safety and global infrastructure.
We realized that automation is useless if it risks the profile or feels robotic. So, we spent months perfecting smart, human-like contextual delays and strict compliance frameworks to protect account health. We also realized that businesses don't just operate in one language—which is why we built full localization infrastructure directly into the platform, allowing seamless automation across English, Spanish, Turkish, and Arabic. Atajoy evolved from a simple tool into an enterprise-ready workspace across Instagram, WhatsApp, Facebook, TikTok, and Telegram.
🌟 What you can do with Atajoy:
Instant Comment-to-DM Triggers: Safely send automated resources or links the exact second someone drops a keyword on your posts.
True Omnichannel Flows: Build interactive chat funnels that bridge the gap between IG, WhatsApp, and Telegram seamlessly.
Agency-First Architecture: Safely manage and scale multiple client profiles from a single workspace without cross-contamination.
🌟 What you can do with Atajoy:
Smart Omnichannel Triggers & Engagement:
- Multi-Format Comment to DM: Automatically auto-like, publicly reply, and send private DMs when users comment on your Posts, Reels, or Live streams.
- Story & Mention Auto-Replies: Instantly send personalized DMs or asset deliveries the moment someone replies to your Story or tags your brand.
- Welcome DMs & Icebreakers: Send a custom message to every new follower automatically, and display tap-to-chat clickable menu topics.
- DM Ref Links & Keywords: Launch specific automation flows via custom target URLs, QR codes, website buttons, or keyword triggers.
- Instant File Delivery: Automatically deliver links, PDFs, and images directly into users’ inboxes during active flows.
Advanced Growth & Funnel Optimization:
- Smart Follow Gate: Require users to follow your account before unlocking exclusive content, links, or automated replies.
- Automated Follow-Ups & Scheduler: Set timely reminder messages to re-engage warm leads and schedule automated DMs to trigger in sync with future posts.
- Past Comment Rewind: Automate retroactively by sending DMs to users who commented on your posts before the automation flow was activated.
- Native Lead Capture: Seamlessly collect verified emails, phone numbers, and custom data directly within the chat interface.
Agency & Enterprise Infrastructure:
- Multi-Workspace Scaling: Manage up to 5 user accounts and 5 communication channels seamlessly from a single platform.
- Advanced Conditional Logic & Tagging: Build complex, multi-step user journeys based on actions, and automatically segment your audience with custom tags.
- Smart Chat Routing: Automatically organize conversations and assign specific threads to the right human agent when live support is needed.
- Smart Rate Limiting: Protect your account authority and eliminate shadowban risks with built-in human-like delays and proxy management.
- No Branding Experience: Completely remove Atajoy branding to deliver a fully customized, professional experience to your clients.
I’ll be right here in the comment section all day long. I would love to hear your raw feedback, feature requests, or answer any technical questions about how we keep accounts safe.
What features should we build next? Let’s chat! 👇
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