Arlo works like an excellent junior salesperson. It researches your market region by region, finds the right decision makers, writes each email for one person in your voice, sends it from your own mailbox, follows up and handles replies. When it's unsure, it asks you instead of sending. Onboarding is a short conversation, and Arlo learns your offer from your own material. In a 3-month pilot it got a 9.3% reply rate (2.7x the cold email average) and handed over 8 warm leads.