... Last week, six AI products launched on Product Hunt that share one move. None of them ask users to open a new app. They embed into surfaces people already touch. Hardware: Dune Keypad (46 upvotes) sits next to your keyboard with Claude integration. Video calls: Mina Meeting Assistant (47 upvotes). Text threads: folk (51 upvotes). Chat windows: Databox MCP (39 upvotes) plugs business data into Claude via Model Context Protocol. Mac autocomplete: Typeahead (22 upvotes). The pattern is clear: shipping ... ... dropped 90%+. The cost of getting it noticed did not. Surface integration sidesteps the noticing problem because the surface already has users. The takeaway for builders: the model is increasingly commodity. The surface a call, a thread, a keypad

... currently building KeyperVault, a secure vault designed specifically for developers to store and manage API keys and environment variables. The idea came from something I kept noticing while working on different projects. Secrets were ending up scattered everywhere, such as .env files across multiple repos, notes apps, Slack messages, and random text files. It works until it doesn t, and when API keys can control infrastructure or generate large usage bills, it s not a great situation. KeyperVault

... developer workflows simpler, especially around infrastructure and automation. Alongside building, I work at Business Wales, which is a Welsh Government initiative helping new and established businesses to grow and succeed in Wales. Business is my passion! I recently launched KeyperVault ( https://KeyperVault.com