🤔 Why have you not used Google Ads for customer acquisition?

Shiva Prabhakaran
1 reply
I always wonder why so many startups don't use Google Ads as part of their acquisition strategy. Would love to know why you don't use it.


Jay Mehta
Google Ads can be an effective way to drive customer acquisition, however it may not be the most suitable option for all businesses. Depending on the business, the cost of running a Google Ads campaign may be too high, or the target audience may not be present on Google. Additionally, businesses may prefer to focus their customer acquisition efforts on other channels such as social media, content marketing, or search engine optimization.