๐Ÿ‘‹ What steps are you taking to ensure that your outreach efforts don't appear spammy?

Sandra Djajic
23 replies
Hi everyone, I am preparing our launch for Klu.so on Product Hunt. As we are a small team, I don't have many options but to send messages to people. The majority of people I am reaching out to are those whom I have interacted on PH. However, I am still afraid that someone might feel like I am spamming them, which is not my intention. I genuinely try to explain the value of Klu before asking for anything. Help help help

Replies

Elly
I'm curious too. ๐Ÿฅฒ
Artem Fedoskin
Just got your message on LinkedIn, you are doing great and definitely don't look spammy!
Shubham Pratap Singh
We are connected on LinkedIn, Twitter and PH, but i never felt it as spammy. It's your product and you have right to give your 100%. Everyone out there including me understands the value of community and asking for constant feedback. :)
@shubham_pratap this is good to hear I am super happy you feel like that. Also if you ever feel I am spamming please send me a message โ€œSandra please stop I donโ€™t need Kluโ€ haha :D
Kim HM
Our company is in a very early stage, and most of our users come from actively inviting interviews. I can give you our current email communication as a reference. 1. We send company-wide emails every 7 to 10 days to inform our users about product updates and improvements. 2. Our CEO personally sends out emails from his personal account to welcome, show appreciation, and share experiences with our users. He personally responds to every feedback he receives. 3. We constantly invite our users to join our Discord server, which is now our main platform for customer communication. We initiate various discussions on the server and encourage our users to participate. Hope this information is helpful to you.
@kim_meng this is really helpful, thank you so much Kim for sharing. I have to go back to emailing too. ๐Ÿ˜Š
Richard Gao
Just making a simple DM to someone with a simple message Sometimes it feels more manipulative just to build rapport with them and then shill your product It all depends on who you're targeting For evoke-app.com, I only DMd people who were building AI apps for example
Ermes Tavares
Hello! You can be sure that you were very cordial and adorable. If you are looking for help to help them spread the word, you can call me. Maybe I don't create content on LinkedIn about the product.
Rishabh R
Make it more personalized, like do have a background check of the person you are calling, and understanding what are their pain points. Ask some questions regarding the pain points they are facing. If they are interested you can continue, otherwise, just stop it there so that you don't look too spammy. Now share what will happen if they solve their problem. Like it can save 1hr in your day or increase revenue by this much. Then pitch the solution.
I completely understand your concerns (probably i will do the same think in future). It's all about delivering a personalized and valuable message. Make sure you show that you have done your research and how Klu can specifically benefit them. Good luck with your launch ๐Ÿš€
Hossein Yazdi
Ah, nice question. I used to write this phrase at the end of my email, "Please note that I haven't sent this email to anyone, so please do not consider this friendly invitation as a spam email" :) However, now, I just focus on writing as short as possible and also try not to maneuver too much on my product features.
@hosseinyazdi I totally get you Hossein and I am still struggling in finding the right balance, but I keep repeating to my self that at this stage we are building foundation for growth, so mistakes are totally understandable
Gavriel Shaw
I'd say, explaining the value of Klu without seeming spammy would need to include relating to how Klu can help with specific relevant examples. It's more time intensive that way, but making it personal is exactly what makes it not seem spammy.
Hashnimo
The entire internet relies on links, it's just a matter of professional spamming or spammer spamming. Regardless, spamming is spamming.
Pranab Buragohain
I just try to maintain these 3 simple points: * Use personalization * Keep it short and concise * Keep it relatable
Charlie Kor
I think you are doing great job. In my opinion, consistency is key. Just interact your audience and remind you and your product are here to provide value for them. But keep it short and avoid sounding like a robot.
Veselin Kostov
@sandradjajic Put yourself in the place of the other person. If you received your own message for a different product, would you answer? And be brutally honest with yourself. (Just connected on LinkedIn, so looking forward to your message. I have high hopes :D)
Kseniya Avtukhovich
Hello Sandra, it's great that you're taking steps to ensure that your outreach efforts for Klu.so don't come across as spammy. One effective way to avoid this is by personalizing your messages and ensuring that they're relevant to the recipient. Take the time to research the person or group you're reaching out to and tailor your message accordingly. Also, consider the frequency and timing of your outreach efforts to avoid bombarding people with too many messages at once. Finally, be transparent and honest in your intentions, as you mentioned you are doing, and make sure to clearly explain the value of Klu.so before making any requests. This will help establish trust and credibility with your recipients, and increase the likelihood of a positive response. Good luck with your launch on Product Hunt!