What's the best way to launch your product on TikTok?
Manoj Ranaweera
18 replies
Yesterday, I visited TikTok for the first time.
I refrained from ever visiting TikTok before as my eldest daughter is a TikTok addict and I didn't want to fall into the same track.
However, I ended up leaving with four TikTok accounts
https://www.tiktok.com/@skilledu...
https://www.tiktok.com/@deallite
https://www.tiktok.com/@manojran...
https://www.tiktok.com/@techcele...
So far, I uploaded 4 Videos to https://www.tiktok.com/@skilledu... and forgot to hashtag them, which means that they won't be discovered easily.
However, we already have a few followers - not bad eh? I want to make a success of this as I believe, some of the TikTok users would be interested in gaining experience through https://skilledup.life
After all, we are trying to solve the problem of "how do you get a job if you have no experience? How do you get experience if you have no job?"
Love to hear how you are using Tik Tok and what works for you?
Replies
Jason Cavness@jasoncavness
I do my best to post once or twice on there. I post stuff about startups, HR and my podcast. I also post personal stuff. There are lots of people that would fall in your area on there. So I think you being on TikTok is a good move for you. I followed you on there.
Share
@jasoncavness Hi Jason, did you take a look at our channel https://www.tiktok.com/@skilledu...? Any feedback? Thanks in advance.
/@skilleduplife /@skilledu @manojranaweera I am not a TikRTok expert. So take this with a grain of salt. But I think you should be posting more.
/@skilleduplife /@skilledu @jasoncavness we are basically posting any videos we have and not planning to make anything special for the time being. Next to get some customer testimonials
I use Tiktok for fun, learning, discovering something new, and more. My "for you" page is full of funny videos, videos from educated experts in fields that I like to explore, product recommendation videos, life stories, etc. For me, the app is just like any other social media - Youtube or IG, there are some negatives and positives. So I never understand why there's so much dislike towards TT, maybe because it's something new🧐
I believe that to succeed on Tiktok, one needs to hang out there, see the trends, and understand the culture (or consult someone who has the knowledge). From time to time, I see people and companies coming there just to sell, without understanding the platform, hence, they rarely succeed.
When it comes to successful company accounts on TT, immediately Duolingo comes to my mind. Their marketing is top-notch.
I think that your product can be very successful on there, so good luck with your journey!
@anna_mandziuk thanks so much. May I know your account please?
@anna_mandziuk https://www.tiktok.com/@duolingo... we are not gonna do anything like this. The idea is to post testimonials from our Volunteers to start with.
@manojranaweera I'm aware that your company is different, Duolingo was just an example of a company account that Tiktok's users love and I see their posts reshared by people to other social media a ton.
@anna_mandziuk Hi Anna, Did you take a look at our channel https://www.tiktok.com/@skilledu...? Any feedback? Thanks in advance.
No sure from a Business perspective but @svenja_rossig might have some good ideas.
Don't forget to recycle the content though 😀
@jenny_elma Hi Jenny, Did you take a look at our channel https://www.tiktok.com/@skilledu...? Any feedback? Thanks in advance.
@michel_raugh Hi Michel, Did you take a look at our channel https://www.tiktok.com/@skilledu...? Any feedback? Thanks in advance.
TikTok today is not just a platform for entertainment but a full-fledged advertising channel for business promotion. Demonstrate the product from different angles, and focus the viewer's attention on its advantages. Show what you are especially proud of in your work. The more information users get about the product, the sooner they want to buy it. I recommend you read more about how subscriber fraud helps add activity to the Tick Tok profile, make it more popular and attract new subscribers.
@lynde_mikulec thanks. Did you take a look at our channel https://www.tiktok.com/@skilledu...? Any feedback? Thanks in advance.