What's the best thing to do after SEO?
Paul VanZandt
18 replies
The key to our marketing strategy at the beginning was creating an SEO cadence and developing a small but increasing web presence. We have a pretty good pattern here, and our website visibility is at 10k/month and increasing.
My biggest question is, when marketing a SaaS tool, what's the best thing to do next? I need to get in front of an engaged audience and push them toward the tool, but I'm not sure where to start. Any suggestions?
Replies
Iván Arozamena Balbín@ivan_arozamena_balbin1
creat useful and helpful content for your customer-persona
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@ivan_arozamena_balbin1 this is key - the next step is understanding what channels they are accessible through
Great qst. Would love to hear the community’s answers :)
Launch on product hunt! :P
Curious - how did you build domain authority "this fast" / where did you get the backlinks from? Did you pay for them? Asking for a friend...haha
@paul_vanzandt that's interesting. i spent a ton of resources on a blog that was targeting long tail keywords in a fairly broad segment but things only started to move with domain authority ~15 -- and not talking 10K, more like 1-2K p.m.
SEO is never ending process.
Life will never move on beyond SEO
If you need an engaged audience, content creation can take part on it:
1. start with defining which platform based on your target audience (medium, Tiktok, YT)
2. What form of content (Blogs, videos)
3. Be consistent until you see some numbers to analyze
Consider these questions, too:
- Do you need affiliates soon?
- Is this platform is SEO friendly
- Is this platform sustainable for my audience or good for community building?
And so on, depending on your goals.
@carmela_padasas Thanks for the insight Carmela - as someone who hasn't taken a deep dive into content creation, this seems like a good guide on how to start.
What's the best thing to do after SEO? Test your SEO
@paul_vanzandt No, just do it once but do it before you submit for indexing. When the SEO is primed for Google, it is just adding interesting or removing outdated content that is never ending.