Research, strategy, or leap-of-faith? How did you approach your launch(es)?

Question

How much and what kind of research did you do (if any) pre-launch?  How long was the 'tail' post-launch as measured by whatever metric you find valuable?  For instance, was the increase in traffic or signups what you expected?  Any surprises (good, bad, or just 'did not see that coming')?

Ezzat Suhaime · Accepted Answer

Our first launch, leap of faith but that's because we were noobs. We didn't know much about ph and didn't collect any data. Yeah, it was bad.

Ofir Kruvi · Answer

@daniel_engels I opened my account about a month ago, can't really say I've been active in the discussions part, but I mainly reached out to hunters and checked other products, spoke with some CEOs of those.

But, today, launch day, I engage everything and everyone and everywhere.

Ofir Kruvi · Answer

We launched today, and we took 3 weeks of preparation towards today.
It's important to know where and when to post posts that brings voters to your products, create branding strategy (Video, Animations, Landing page..) and overall learn how PH works.

By the way, we are on a mission to make retail investors better investors. if you feel like this apply to you - check us out!

We are named Jika, currently on the top 3 products of the day, and we'd love to get your honest upvote and comment.

Daniel Engels · Answer

@ofir_kruvi how long have you been active on PH before the launch? Or did you just start 3 weeks ago?

Ofir Kruvi · Answer

@daniel_engels Just to clarify, I made content to the actual launch day 3 weeks prior launch

Research, strategy, or leap-of-faith? How did you approach your launch(es)?

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