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  • LinkedIn vs. Twitter: which one do you prefer for your launch strategy?

    Replies

    Lauren Meyer
    We've found much more traction with B2B on LinkedIn than Twitter.
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    In our case, it's LinkedIn!
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    Anastasia Liamets
    Same, Iā€™m more focused on LinkedIn because of customers. Same as you, Iā€™d say. But just love X ā€” extremely supportive community and very easy to share things and get feedback
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    Girish Gilda
    I personally think LinkedIn has a better organic reach plus it's a better medium if your product is B2B.
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    Elena Tsemirava
    According to statistics, LinkedIn has a much higher conversion rate. So I'm for LinkedIn.
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    Oxana
    I'm also wondering! Thanks for the nice question Alessio! I didn't use actively my social accounts before so it's really hard to understand now which one would be better. And what is your choice here?
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    @oxana_ivanova I think you have to choose what is better for your goal. What's your goal, Oxana?
    Oxana
    @alessio_mavica main objective is to spread the word about the product to as many people as possible. and for sure is to receive feedback and generate sales
    Rohit Joshi
    YourGPT
    YourGPT
    Launching soon!
    Both are good . You need to understand the working strategy and what type of audience you are connected with.
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    Theressa Torres
    For B2B launches, LinkedIn has been my go-to.
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    Carol Moh
    For us, LinkedIn was instrumental in our launch!
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    Ghulam Abbas
    Paillor
    Paillor
    Launching soon!
    B2B LinkedIn, B2C Twitter
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    Alisha Widianti
    In our case, we're prioritizing both. On Twitter and LinkedIn, we definitely see both of our B2B audiences there, which is the target of our launch. But again, it's not about choosing one or the other, just be where your target users are, and make sure you're capturing their hearts with your content really well!
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    Crystal J
    Modelize.ai 1.0 - AI workflows
    I don't like twitter, the algorithm is not good. I prefer meta/google ads, TikTok and Linkedin.
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    @crystal_j why do you think the algorithm is not good? I feel the same, but I would like to understand your point of view
    PRIYANKA MANDAL
    For my launch strategy, I lean towards LinkedIn. Its professional environment seems better suited for reaching potential clients or collaborators.
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    I personally use more LinkedIn because I'm launching a B2B SaaS. But probably Twitter is more for B2C.
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    Twitter or X is a good option, but our primary focus will be LinkedIn.
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    Joƫl Wurtz
    Hmmm, I think it's a mixture of both for us!
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    Martyna Sawy
    I use both. Linkedin is my main focus. Twitter/X just because there's a large design community I want to be a part of.
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    Alex AI
    It all depends on 1/ your audience and 2/your resources. B2B- Linkedin B2C - Twitter If you have the resources be on both platforms! If you don't have the resources - focus on the right platform.
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    Russ Halilov
    @byalexai I think it depends on what type of B2B. Some B2B products have a lower check size and can be easily bought by twitter crowd.
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    Alex AI
    @russ_halilov of course there's some nuance so it's not always Twitter B2C or Linkedin B2B. Totally agree with your addition!