how do you acquire users from social media without an existing audience?

Benjamin Boman
7 replies
I would really like to learn from others here to know what techniques are currently working :-) the main one I see is comment marketing. But for Twitter, Facebook, LinkedIn et cetera It seems like these channels require you to have an audience already (unless you use ads).

Replies

Abdullah Al Mahamud
I think comment marketing is not working now.
Ricci M
Here are some basic tips to help you acquire users from social media without an existing audience: Who are you trying to reach with your social media content? Once you know who you're targeting, you can tailor your content and messaging to appeal to them. The best way to attract new users to your social media channels is to create content that they find valuable. This could be anything from blog posts and infographics to videos and podcasts. The key to success on social media is to be consistent with your content creation and posting. This means posting new content on a regular basis and engaging with your followers. Be sure to promote your social media accounts on your website and other channels. This will help you drive traffic to your social media accounts and acquire new users. Another great way to reach a wider audience is to partner with influencers. Influencers are people who have a large following on social media. By partnering with an influencer, you can reach their audience and promote your brand. Contests and giveaways are a great way to generate excitement and engagement around your brand. By offering something of value, you can encourage people to follow you on social media and enter your contest.
Benjamin Boman
@ricci_masero do you mind sharing some examples of where you've used infographics more videos or podcasts to acquire users directly? :)
Martha Snooper
I think paid advertising and influencer marketing would work best as of now.
Hashtags and slow grind up across all the socials if it's purely organic. Make use of your network, if possible, early on. Otherwise, it's paid: - influencer marketing - paid ads - etc.