What is everyone's favourite early-stage pre-design (before prototyping) user interview tactics?
Duncan A Forbes
I think it would be great for the Product Hunt community to learn from everyone's different methods of pre-design (before prototyping) user interviews during early-stage primary market research of your projects, and what are the methods you most use. Understandably each project has unique use-cases for different tactics, though think about the methods you use most often, and what has the most impact and successful outcomes for your project's success. It could be: - Different types of online survey or questionnaire strategies - Group video Interviews - 1-to-1 Interviews - Group workshops - Various forum-based discussions - Social media polling - Product purchase intent questions - Testing ideas and getting feedback through events I myself, really love testing ideas and getting feedback through events, I find it enables me to build trust with people in a neutral setting. Whilst online surveys enable me to gain a deeper insight into the intent, needs, and pain points of these people, enlightening me to problems or ideas I'd not observed or thought of. Various user research tactics during this early-stage of primary market research I've not yet done enough of is group video interviews and workshops, so if you've done a lot of this, I'd love to learn about your success rate and overall experiences with such methods. Discuss in the comments section...