10 things I learned from running a lifetime deal for our beta version
Muntasir Rashid
4 replies
We just ended our beta and one time offer yesterday and moving forward with monthly and annual subscription.
During our 6 months beta period:
- we have acquired 1333 customers
- generated $146,000 revenue
- reached $250 MRR
- collected 70 capterra reviews(4.7/5)
- received 500 customer feedbacks
- released 4 major updates in our platform
- rejected an acquisition offer from a Series A YC company.
We are currently at $250 MRR with 8 customers and trying to find a better sense of product market fit. We are in a slightly crowded market with a very unique vision to become the Hubspot for content marketing. Our tech is promising and we have figured out multiple use cases in the same niche.
10 things I learned from running a lifetime deal for our beta version:
1. traditional helpdesks are obsolete, users want instant answer. Live chat is a must.
2. users want to help you build a better product, start a community.
3. early adopters are the best pre-seed investors.
4. feedbacks are everywhere. Collect as many as possible and reflect that in your product.
5. internet communities are the best place to hangout during your early startup days.
6. you can always build a better b2c version of your competitor's b2b feature.
7. early customers help your team learn accountability and process.
8. the best timing for launching on PH was last Tuesday and the 2nd best timing is now.
9. BetaList is 10X powerful than any other communities.
10. launching is better than planning.
What's your experience with running a lifetime deal?
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