Sara Winter

Sara Winter

Product Manager | Mestranda em Inovaçãz

About

Produto não é sobre construir mais rápido — é sobre construir a coisa certa, no momento certo, para quem vai usar. Sou Product Manager com mais de 15 anos de trajetória atravessando telecom, educação e seguros — hoje atuando no Portal de Negócios do Bradesco Seguros, um ambiente B2B onde cada decisão de produto precisa equilibrar experiência, compliance e escala. Antes de "Product Manager" ser meu título, eu já fazia o trabalho: liderei a transição de infraestrutura analógica para digital na NET/Claro, comandei times de alta performance com foco em métricas comerciais, e depois levei essa mesma disciplina de dados para produto

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Tastemaker
Tastemaker
Gone streaking
Gone streaking

Forums

Agent teams that can be opened and examined: does this affect your trust in them?

The newsletter on Monday highlighted a launch that centered on agent teams that could be opened up to find out where things had gone wrong. This sentence has stayed with me all week.

Most of the demonstrations with agents focus on the final output. But the part that interests me is the failures. If an agent chain produces a wrong answer, then I have no clue where along the way something has gone wrong: was it during the retrieval, the function call, or an incorrect assumption made three hops back?

What is your AI share of Voice?

One brand went from zero AI visibility to 22% share of voice across 180 prompts in 90 days, with structured data, AI-readable product pages, and a few technical fixes.

I've been watching how brands measure SEO success, and the gap between what gets tracked and what actually drives decisions is widening. Traffic and rankings still dominate most dashboards. But in a world where over 60% of searches end without a click, those numbers tell an increasingly partial story.

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